WET'N WILD WATER PARK
Environmental Graphics & Wayfinding
Guide Fun and Classify Emotion
Present in the states of Florida, Texas and California, Wet'n Wild Salvador was the fifth park in the American franchise and the first outside the United States. With an area of more than 150 thousand m², Wet'n Wild, the most famous of water parks, brought toys that were successful in other parks, such as the three slides with different shapes, the giant bubble and the three pools, being one with 18 different types of waves.
In order to visually communicate the grandiose space, a system of guidance and distribution of user flow in the areas of the water park was devised to, in addition to identifying the spaces, mainly to classify the toys according to their degree of emotion.
The component parts of the Signaling System developed for Wet'n Wild Salvador , were created within the graphic context of the equipment and, based on this conceptual line, basically consisting of plates and supports, produced with corrosion-inert materials, given the high degree of the index salinity in the region.