FORD MOTOR COMPANY
Environmental Graphics, Wayfinding, Road & Safety Signage
Ford Nordeste Industrial Complex
For the challenge of signaling the Ford Nordeste Industrial Complex, which includes, in addition to Ford, another 27 partner companies, a system based on functional principles was designed, combining the graphics used in the buildings with the guidelines and indications of the areas existing in the factory.
This system also meets the evacuation and logistics requirements designated by the Camaçari Petrochemical Complex and FORD .